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An Interview with Kathy Jacobs
Interviewed by Geetesh Bajaj, May 24th 2004

Kathy (pictured to the left) is a Microsoft PowerPoint
MVP (Most Valuable Professional). Right now, Kathy's professional
time is spent writing, supporting her site, and answering PowerPoint
and other questions.
The rest of the time goes into email, Girl Scouts, and outdoor
cooking (especially using Dutch Ovens). She has a husband who is
also a computer nerd and outdoor cook. They live in Phoenix AZ
and love the weather.
Visit
Kathy's site...

Geetesh:
Kathy:
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Tell us more about your PowerPoint book - how did it
evolve and what you believe is its strength?
The book came to be thanks to piece of synergy related to
becoming an MVP. Someone who knew of me, but didn't know
me sent me a note to congratulate me on becoming an MVP.
She connected me with her publisher, Bill Jelen.
The book's outline came from my desire to help the average
PowerPoint user start from scratch and do things right when
developing presentations. One of the unique strengths of
PowerPoint is its versatility. Unfortunately, that is also
one of the things that make it hardest for people to use
it correctly.
The book offers a process for developing content with PowerPoint.
The process starts before you even open the program and continues
with the use of the program to deliver content to the audience.
I wrote a book much like what I wish had been available when
I started using PowerPoint in the early 1990's.
The book's greatest strength is the breadth of its information.
Using examples adapted from different PowerPoint applications
developed over the years, I share the best ways to share
information with your intended audience.
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Geetesh:
Kathy:
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You've been using and teaching PowerPoint, writing articles
and books and helping end users. What motivates you?
What motivates me? Chocolate, good food, great people...
Oh - you mean what motivates me to help end users? I want
to share what I know. The more I share, the more I learn.
Being innately curious, I want to know everything about everything.
I like to be able to take a shot at whatever questions strike
my fancy.
I have been a volunteer all my life, helping others communicate
better is just a natural extension of that. It is summed
up in my life's philosophy:
I believe life is meant to be lived. But, if we live without making a
difference, it makes no difference that we lived.
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Geetesh:
Kathy:
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You work with other Microsoft technologies like OneNote and the TabletPC.
Tell us about how these technologies work together.?
OneNote is a great way to gather information and share it
with others. I use it not just for note taking and list tracking
but for design purposes as well. I have moved most of my
article notes from Word to OneNote.
OneNote allows you to put content wherever you want on the page. When
designing content, this frees you from worrying about the look of the
content and instead lets you concentrate on what you want to say.
The Tablet PC comes in handy when it is time to share that
content with others. Being able to sit down with a potential
client, brainstorm presentation flow and design, mark it
up and change it, and document the timeline for completion
results in a better idea of what the client wants.
I will also admit that both products are just plain fun.
Being able to turn on my Tablet and just draw on a page frees
my creative soul. I like the freedom it provides. In addition,
living in Phoenix, there are days where I just don't want
to sit at my desk and work. The Tablet lets me move around
as I wish and still stay connected to my home network.
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Geetesh:
Kathy:
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What do you think is the single largest problem that
PowerPoint users face?
There are two. First, PowerPoint's very ease of use makes
it too easy to just throw content on a page and go with it.
The average user doesn't stop to think about what they want
to say and how to best say it.
This is a problem of education. Learning to think and organize
the material before entering it into PowerPoint will help
people avoid the appearance of content just thrown on a slide.
Second, people are using PowerPoint for things the original
designers never dreamed of. Users want to be able to use
PowerPoint to create multi-media presentations, but don't
always know how to keep the presentations working on other
machines. This problem is one where PowerPoint itself needs
to catch up. Changes are being made (Package for CD in PowerPoint
2003 for example), but the changes have been slow in coming.
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Geetesh:
Kathy:
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How important is it for a PowerPoint presentation creator to be aware
of design, color and symmetry.
Very important. Content is the most important thing in any
communication. But if you aren't consistent in how you design
your slides, your effects, your transitions, and the overall
look and feel of your presentation, your communication will
be severely limited. For example, making sure that you use
consistent animation may seem like a small detail. But, most
audience members will unconsciously see your transition as
a trigger that new information is coming. If you change transitions
from slide to slide, your audience won't know what to expect.
At times that is good. But, in general, the more times you
change how content is presented, the more your audience will
end up watching for the changes. More time spent watching
for effects and transitions means less time spent concentrating
on content.
Color is also an important factor. Different colors have
different meanings for different cultures. You need to be
sure that the colors you are using don't have the opposite
effect from what you meant. More than that, the colors you
use will impact whether your audience can even see your content.
If they can't see it, there is much less of a chance that
they will understand it.
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Geetesh:
Kathy:
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What has your experience been as part of the PowerPoint
newsgroup.
The PowerPoint newsgroup is a great place to learn, share,
and grow.
I have become friends with posters on the newsgroup over the years without
ever having met them. In fact, prior to last year's PowerPoint Live,
I had never met most of the PowerPoint community in person. Having spent
years on the newsgroup helped me feel comfortable meeting and working
with the other presenters from the beginning.
We try to be a fun place where people can feel comfortable
asking any and all questions. We all know the battles new
users face. We try to remember that feeling of "Why
won't it do XXX' when we answer questions. It is part of
what makes the group a fun place to visit.
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Geetesh:
Kathy:
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Tell us more about your role as a Microsoft MVP (Most Valuable Professional).
My role? I am kind of the voice of the average user. I am
the breadth person. When I was first rewarded, I was amazed.
I didn't expect it.
I now see it as an opportunity to help even more people learn better
ways to use PowerPoint. If I have already made a mistake and can keep
you from making the same mistake, I will do what I can to help.
My life has been changed by being an MVP. I feel more responsibility
to do what needs to be done, but at the same time more freedom
to help resolve the issues that so many PowerPoint users
run into. Opportunities have fallen into my lap because of
being an MVP. The best of those opportunities is the chance
to get to know the other MVPs and feel a part of a larger
organization of people who believe, as I do, that making
a difference is what it is all about.
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